Support the heart of our city and snag a limited-edition artist-designed tote when you visit the participating retailers featured below.

WHERE TO SHOP

Inventory is updated daily. Totes are available while supplies last; please contact individual shops to confirm current availability.

Alberta Craft Council

In Stock

A curated showcase of handcrafted pottery, fine jewelry, and unique works by local artisans.

Yours with a $75 minimum spend.

Stock status updated daily. Totes available while supplies last.

The Artworks

In Stock

A sophisticated collection of international giftware, fine stationery, and custom floral arrangements.

Yours with a $50 minimum spend.

Stock status updated daily. Totes available while supplies last.

Dreamscape Designs

In Stock

An elegant boutique offering curated home decor, chic lifestyle accessories, and unique gift collections.

Yours with a $25 minimum spend.

Stock status updated daily. Totes available while supplies last.

EAC Shop & Services

In Stock

A vibrant hub for original local art, handcrafted goods, and Edmonton-inspired collectibles.

Yours with a $35 minimum spend.

Stock status updated daily. Totes available while supplies last.

OBJ3CTS

In Stock

A unique fusion of specialty coffee, curated lifestyle goods, and avant-garde design objects.

Yours with a $75 minimum spend.

Stock status updated daily. Totes available while supplies last.

RAM Gift Shop

In Stock

A curated selection of nature-inspired gifts, local books, and unique treasures from across Alberta.

Yours with a $35 minimum spend.

Stock status updated daily. Totes available while supplies last.

Revolver (City Centre)

In Stock

A curated destination for high-end vintage finds, unique upcycled fashion, and retro lifestyle treasures.

Yours with a $40 minimum spend.

Stock status updated daily. Totes available while supplies last.

The outside of the Art Gallery of Alberta.

shopAGA

In Stock

A refined gallery shop featuring contemporary art books, designer decor, and local jewelry.

Yours with a $40 minimum spend.

Stock status updated daily. Totes available while supplies last.

Unified Clo

In Stock

A curated destination for premium vintage finds, upcycled apparel, and exclusive clothing collections.

Yours with a $150 minimum spend.

Stock status updated daily. Totes available while supplies last.

MEET THE ARTIST

Natasia Design

Bold, vibrant, and community-driven.

Natasia is an Edmonton-based artist and designer known for her ability to translate complex community stories into striking visual art. Her work often explores the intersection of nature, local identity, and the small moments that make a neighbourhood feel like home.

With a background in both fine art and graphic design, Natasia creates work that is as intentional as it is beautiful. She is a firm believer in the power of public art to connect people to their surroundings and to each other. By blending bold typography with intricate doodle art, she captures the unique “heartbeat” of urban spaces.

For this initiative, Natasia’s goal was to create pieces that act as a functional canvas—allowing people to carry the spirit and energy of downtown with them wherever they go.

ABOUT THE PROJECT

Two designs. 10 shops. One heart of the city.

This initiative celebrates the spirit of our local business community through the lens of Edmonton artist Natasia Design. We’ve commissioned two limited edition totes that capture the different ways we experience the heart of the city.

Different is Good
This design is a tribute to the movement of downtown life. It celebrates the commuters, the creators, and the daily energy of the people who occupy and animate our urban core. It is for those who love the pace and the pulse of the city.

Find Your Fun
A more whimsical take on our neighbourhood, this design features bold typography and doodle art iconography. It highlights the hidden gems and playful moments that make exploring our local shops a discovery. It is a reminder that there is always something new to find when you wander.

How to get yours

  1. Explore: Choose one of the participating retailers listed above.
  2. Shop: Spend the minimum amount required by that specific shop.
  3. Claim: Take home your choice of the two limited edition totes.

Please note: Totes are available on a first-come, first-served basis while supplies last. Check the Status badge on each shop card for daily inventory updates.

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